Reduce Risk of Social Media Threats from Employees and Members
While social media can be used to positively promote your management company and the associations it manages, there are also two inherent dangers in this type of communication. First, social media may be used improperly by your employees, leading to liability for the company. Second, the association’s members may use it as an outlet for complaints, leaving the board and manager to undo the damage—undesirable impressions of the community that negative comments have created.
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